Digital Marketing Executive (Apollo Academy)

Salad Ventures Pte. Ltd.



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Who We Are Salad Ventures is a Singapore-based ecosystem builder that develops Web3 innovations and infrastructure to unlock opportunities in the economy of the future.

About the project Apollo Academy is an education platform that strives to put together content from the top Key Opinion Leaders and Projects in Web3.0. Our mission is to curate, co-create and consolidate the latest alpha and insights in the space. Join us on our journey to onboard the next million Apollonauts onto Web3 now! You can learn more about our project at: Website: [https://salad.ventures](https://salad.ventures/) Twitter: @saladventures Instagram: @realsaladventures YouTube: @SaladVentures888 TikTok: @salad.ventures As a member of our team, you will be exposed to the world of blockchain, cryptocurrency, all things X-to-Earn, and other projects in Web 3.0. Our project is backed by some of the most respectable and connected investors, advisors and partners in the blockchain space and we're growing our family! Job Brief We are looking for a **Digital Marketing Executive** to support the team in conceptualising and developing engaging content across multiple platforms. The goal is to appeal to the public with engaging topics via both written and visual content generation, and to make Web3 education accessible to our target audience. Key Responsibilities โšก๏ธŽ Conduct research on trending and in-demand Web3.0 topics to propose for content marketing campaigns. โšก๏ธŽ Write SEO optimised copy for Apollo Academyโ€™s blog based on the latest crypto news and trends. โšก๏ธŽ Plan, propose and execute the content calendar for Apollo Academyโ€™s social media accounts to generate traffic, followers, leads. โšก๏ธŽ Collaborate with the Marketing, Design and PR teams to strategise and execute marketing campaigns. โšก๏ธŽ Analyse completed campaignsโ€™ efficacy and identify areas for improvement to increase audience engagement. โšก๏ธŽ Attract and secure potential investors and partnership opportunities by increasing the brandโ€™s online presence. โšก๏ธŽ Conduct in-depth research to understand the target audienceโ€™s sentiments and propose content topics and plans based on research. โšก๏ธŽ Monitor progress of campaigns using various metrics such as conversion rates, traffic, sales etc. โšก๏ธŽ Perform keyword research to rank on Google and other search engines for our target phrases. ********************************************************************************************** Requirements โšก๏ธŽ 2-3 years of experience in a similar role or a strong portfolio of previously written content. โšก๏ธŽ Well-versed in different marketing platforms and proficient in Digital Marketing (Media Buying, Email Marketing, SEO, etc). โšก๏ธŽ Organisational skills with strong attention to detail. โšก๏ธŽ Able to work well under pressure and meet established deadlines. โšก๏ธŽ Strategic and analytical skills in evaluating the overall success of campaigns. โšก๏ธŽ Excellent written and verbal communication skills in the English language, bonus if well-versed in Mandarin as well. โšก๏ธŽ Bachelorโ€™s degree in Communications, Marketing or related field. โšก๏ธŽ Familiar with social media platforms like TikTok, Instagram, Twitter, Discord. โšก๏ธŽ Familiar with social listening and analytic tools such as Google Analytics. ********************************************************************************************** Bonus Points โšก๏ธŽ Experience and knowledge of the Web3 space. ********************************************************************************************** ๐Ÿš€ Our team is based in Singapore and would prefer someone who is also based here, or at least in the same timezone (GMT+8).

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