Marketing Content Manager

ProBit Global



About the job

Marketing Content Manager

The Marketing Team is dedicated to promoting ProBit Global and its related services to crypto newbies and seasoned traders alike. It's the go-to department for planning and executing campaigns in an aim to boost the user base and excite traders into joining the ProBit ecosystem.


On the daily, the Marketing Team is responsible for:

  • Defining and managing the ProBit Global brand.
  • Managing constant user acquisition and retention.
  • Leading campaigns in support of marketing initiatives.
  • Creating marketing and promotional collaterals in different formats (text, image and video) for all products and services.
  • Pushing out collaterals through channel marketing and vendor selection to complement marketing campaigns.
  • Generating content for search engine optimization, and keeping website contents up-to-date.
  • Monitoring and managing social media channels.
  • Conducting customer and market research to identify market opportunities.


Responsibilities:

  • Write captivating press releases, newsletters, announcements and website content based on research about the industry and consumer trends
  • Develop content strategies to effectively reach the desired target audience and marketing goals through a variety of platforms including blogs, websites, and social media
  • Lead and manage the content production team and monitor their activitiesโ€™ effectiveness over time
  • Ensure that SEO and SMO strategies are effectively implemented
  • Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining entertaining and informative
  • Maintain a content marketing calendar that schedules all aspects of the creation and delivery of content across platforms
  • Manage content calendars and ensuring that the content remains consistent across all platforms
  • Track content analytics and generating actionable reports
  • Familiarize yourself with ProBit Global brand ideals and website to create content that supports the objectives and desired identity


Qualifications:

  • Native English writer, with excellent speaking and reading skills
  • Experience in cryptocurrency or blockchain industry
  • 3 to 5 years of experience in content creation, marketing, communications and similar roles
  • Expertise with using SEO best practices to write creative copy that includes effective keyword placement
  • Familiar in online marketing avenues such as social media, email marketing, paid advertisement
  • Organized, detail-oriented and self-starting


Motivations:

  • Committed to be in a fast-paced industry with challenging job scope
  • Can-do attitude that is happy to take on different roles and responsibility in the office
  • Want to work in an English-speaking environment


Bonus Points:

  • Ability to read and communicate in basic Korean
  • You are a Korean citizen or have F2/F5/F6 Korean Visa


How to Apply

  • Apply via Linkedin


Company culture

As we expand, so does the culture, but the core words that define the culture would be respect, acceptance, drive and enjoying each other's company. We put people first - and the recipe for our success long story short - mutual respect!


Learn more about ProBit Global (www.probit.com)

Come join an innovative, global, employees-first company. Probit Global is a fair opportunity hirer, with work places in multiple locations such as Europe (the Netherlands, France, Estonia), Asia (Singapore, South Korea, Vietnam) and the Americas (USA). ProBit Global is a rapidly growing cryptocurrency exchange. We have a young, open culture that believes in empowering all colleagues by moving teams and overseas work exposure.


Apply now
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