Media Buyer

OKX



Key responsibilities:

  • Identify in-app advertising opportunities by sourcing relevant publishers, DSPs etc
  • Execute media buying campaigns across multiple channels
  • Work closely with publishers and performance agencies to grow the active user base, MAU and ROI metrics
  • Collaborate with the design team to develop industry-leading creatives that drive conversions
  • Measure and analyse campaign performance, customer journey and behaviour using pre-built tools as well as create your own reports using Excel and BI dashboards to visualise data
  • Report on KPIs, findings and learnings to senior executives
  • Work closely with cross-functional teams to increase overall LTV

What we are looking for:

  • relevant media buying experience within fintech or finance industries or a performance marketing agency
  • Strong experience and understanding of in-app advertising
  • Proficiency with App tracking tools like Affise / AppsFlyer and others
  • Ability to work with data including Excel, dashboards and BI tools such Amplitude, Power Bi, Google Data Studio or similar
  • Structured and organised and able to stay on top of tactical execution with strong attention to detail
  • Bachelorโ€™s degree
  • English & Chinese language skills is required


Apply now
Apply now

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