· Work closely with our CMO/Marketing team to execute our digital marketing strategy
· Create and maintain positive relationships with brands and representatives.
· Craft strategic marketing plans for projects.
· Develop, deploy and monitor digital marketing campaigns.
· Set up tracking systems to track the performance of marketing campaigns.
· Research and analyse the competitive landscape, market trends, and customer behaviour and act accordingly.
· Staying informed on social media trends
· Monthly & weekly content calendar creation
· Copywriting and content optimization
· Data analysis
· Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
· Brainstorm new and creative growth strategies
· Collaborate with agencies and other vendor partners
What skills & experience are we looking for?
· Proven working experience in digital marketing, ideally in the NFT/Web3 space.
· Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
· Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
· In-depth knowledge of various marketing platforms, channels, and best practices, including social, digital, and email marketing
· Ability to independently move projects forward, prioritize tasks, and meet deadlines.