Lifecycle & Campaign Operations Manager

Binance



About the job

Binance is the global blockchain company behind the worldโ€™s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.


Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?


We are looking for a Lifecycle & Campaign Operations Manager to achieve continuous user growth. You will be part of a highly talented team, working on user growth through data analysis and creative excellence.


Responsibilities:


  • Facing to global Binance users, increase user activation and retention rate through churn prevention campaigns
  • Design and create lifecycle campaigns and experiments independently based on user understanding and data analysis
  • Discover user pain points, eliminate corresponding solutions and finally obtain credible results
  • Review the results of campaigns and experiments, and continuously optimize the campaigns to get higher results
  • Analyze the data of user behavior and campaign performance
  • Cooperate with other teams to increase activation of user transaction on different products


Requirements:


  • Mathematics, Statistics or Marketing related major preferred
  • 2+ years of lifecycle or CRM experiences from tech or online industries preferred
  • Basic knowledge of Excel and statistics
  • A clear communicator - ability to express complex ideas clearly and succinctly, while collaborating closely with Business units and local teams
  • Knowledge and interest in the world of Binance and cryptocurrency is a plus
  • Fluency in English is required


Working at Binance


  • Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
  • Fast moving, challenging and unique business problems
  • International work environment and flat organisation
  • Great career development opportunities in a growing company
  • Possibility for relocation and international transfers mid-career
  • Competitive salary
  • Flexible working hours, Casual work attire


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