User Operations Specialist (Campaigns)


About the job

Binance is the global blockchain company behind the worldโ€™s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.

Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?


  • Drive onsite user growth funnel from acquisition, retention, and conversion, identify the key bottlenecks, design operation strategy, and execute to the last mile.
  • Initiate specific campaign plans and and working closely with other internal teams (marketing team, product team, data team, external partner) to delivery results.
  • Analyse the campaign performance logically from data and other key perspectives.
  • Understand the dynamics of the industry, guide and enhance the user readership and following rate through content planning and other means.


  • 3 years of experience in user growth, operations, community management, e-sport background is desirable.
  • Knowledge of user acquisition, lifecycle management, and gamification is desirable.
  • Knowledge in Crypto and E-Sports is highly preferred.
  • User insight and modelling skills with strong business sense.
  • Basic knowledge about data analysis tool, proficient using excel is a must.
  • Be able to work flexible and stretched hours to interact with the communities and partners.
  • Fluency in English is a must

Working at Binance

  • Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry
  • Fast moving, challenging and unique business problems
  • International work environment and flat organisation
  • Great career development opportunities in a growing company
  • Possibility for relocation and international transfers mid-career
  • Competitive salary
  • Flexible working hours, Casual work attire

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